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The Salesia journal

Field sales. Orders.And everything in between.

Practical guides for brands selling through shops, pharmacies and specialist retailers.

4 guides for your next visit

FeaturedThe Salesia journal
A sales rep prepares a visit on her laptop, with a customer sheet, samples and a shoulder bag on the table.
Guide6 min read

AI for field sales: five practical uses in shops and pharmacies

Prepare visits, practise objections, structure notes and write follow-ups. A four-week pilot with prompts and a worked calculation of time saved.

By Anatole Briant
Read the article
A sales rep checks an appointment sheet beside his parked car outside a city-centre pharmacy.
Guide6 min read

AI and sales route planning: prioritise visits without missing appointments

Use AI to review visit priorities, then check travel times, appointment windows and buffer time to build a day that actually works.

By Pierre Lerebours
A sales rep sitting on a bench dictates notes into her phone, with a notebook and shoulder bag beside her.
Worked example6 min read

AI voice notes: turn a store visit into an accurate CRM record

A dictated note, a clear field structure and checks on quantities, agreements and dates. Includes offline sync and duplicate-prevention test cases.

By Pierre Lerebours
A sales rep checks his notebook beside a laptop in the back office of a cosmetics shop.
Guide6 min read

AI sales follow-ups: write a useful message after a store visit

Write from a confirmed visit record, keep promises accurate and choose one next step. Includes a sample email, review checklist and measurement method.

By Anatole Briant